Release Time:2025-05-06 12:15
On May 5, 2025, the 137th Canton Fair successfully concluded in Guangzhou. Leveraging this vital platform for international trade, Rastar Group showcased the strength and innovation of its “RASTAR” brand to a global audience. The company attracted numerous domestic and international buyers for business discussions, while also receiving coverage from CCTV and other major media outlets.
Rastar Group specializes in the R&D, manufacturing, and sales of RC car models, die-cast car models, building block toys, baby products, and outdoor riding toys. With over two decades of development, the company has established a comprehensive business ecosystem covering R&D, production, and sales. Its integrated R&D laboratory has reached internationally advanced standards. Currently, Rastar holds over 240 patented technologies, forming a robust matrix of independent intellectual property. The company has also incorporated smart interactive technologies such as VR control and voice control into its dynamic toy series, laying the groundwork for the intelligent upgrade of its products.
At the Canton Fair, Rastar's high-quality products caught the attention of CCTV. According to a report by CCTV-13 News Channel, with the surge in popularity of Chinese designer toys in overseas markets, many Chinese toy manufacturers are deeply integrating AI technologies into toy production. This not only highlights the charm of Chinese toys in international markets but also brings creative and culturally rich products to domestic consumers. It demonstrates the potential of China’s toy industry in the integration of domestic and international trade. Rastar’s Space Star Dragon and Robot Dog have already attracted widespread interest from global buyers. The Space Star Dragon uses infrared sensing technology that allows users to control its movements with gesture scanning, enabling contactless smart interaction with a strong sense of futuristic technology. Meanwhile, the Robot Dog supports programmable remote control, enabling children to issue commands through code combinations. This interactive experience fosters logical thinking and hands-on abilities, making it an ideal edutainment companion.
Looking ahead, Rastar Group will continue to pursue technological innovation and remain market-oriented. Building on its strengths in R&D and IP development, the company will accelerate its digital transformation toward intelligent manufacturing. It aims to diversify its portfolio of licensed toy products, enhance product value, and create more innovative, high-quality toy collections. Rastar is committed to becoming a benchmark Chinese toy brand with global influence, bringing more surprises and joy to consumers around the world.