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Social Responsibility

Rastar Group covers the fields of the game, football, toy, etc., adheres to the development path of "endogenous growth, extensional expansion, and integrated development", and takes on the responsibility of "giving full scope to the main melody and spreading positive energy". Rastar Group pays close attention to market and technology changes and development, by integrating the application of emerging technologies into business development strategies coupled with innovative cultural and sports product research and development. By doing so, Rastar Group is able to present a true, multi-dimensional and panoramic view of China to the world with unique Chinese stories and provide our users with quality content services and profound entertainment experience. Rastar Group, with continuously growing strength, always adheres to the core values of putting people first. We actively fulfill our social responsibility and have set a good example with great contributions to integrity management, environmental and ecological protection, energy conservation and emission reduction, labor rights and interests protection and charitable cause.

Charitable Cause

Rastar Group has always honored its commitment and mission as an outstanding enterprise in society by supporting the employment of disabled people, helping the needy, providing students from the poor family with financial aids and calling on employees to join the charitable cause. Rastar Group has taken real actions to perform its duty and promoted coordinated and harmonious development between the company, society, and nature.  



Launches together with the Communist Party Branch of Guangdong Entertainment Game Industry Association the tomb-sweeping activities at the Guangzhou Uprising Martyrs Cemetery.

Cares for the needy and helps to combat poverty.



Provides aids for economically disadvantaged students of Taibao Middle School and Yonghe Middle School in Lianshan Zhuang and Yao Autonomous County. 


Devotes to education with a donation of 200,000 RMB to Guangyi Primary School.

Supports the employment of disabled people by providing jobs to a total of 9 physically disadvantaged people.

Donates funds for the construction of Lianhua Xinghui Greenway in Shantou city.


Donates 50,000 RMB to the Loving Shine Charity Fund of Guangdong Province to help impoverished people with cataracts to recover sight with surgery.

Devotes to clean water charity cause for old areas in Guangdong by Purchasing a Chinese traditional painting Spring Flower and Autumn Fruit by Fu Yongshan at a charity bazaar of calligraphy and paintings


Donates 1 million RMB for "Poverty Alleviation Day of Guangdong" and is awarded "Love Charity Star" by the Shantou Municipal People's Government.

Establishes Employees' Mutual Fund of Love to help employees and their families in need.

Donates 6,000 RMB to the Guangzhou Blue Sky Rescue Association.



Participates in the 2nd Guangzhou Charity Project Promotion Conference and donates 200,000 RMB.


Donates 12,000 RMB to support the construction and development of South China University of Technology.

Participates in the "Love Brings us Together" charity activity and provides student aids to Yaotian Central Primary School in Xinfeng County, Shaoguan City, Guangdong Province.



Helped students from economically disadvantaged families or orphanages with schooling in Lianjiang. 

Donates 155,000 RMB for the rescue and reconstruction of the disaster area in Lushan, Sichuan.


Donates 1.2 million RMB and was rewarded with the title of "Love and Charity Star of 2011" by Shantou Government.


Donates for earthquake-stricken people in Minliang, Yunnan.

Cares for the employment of physically disadvantaged people by employing people with poliomyelitis and paying for the surgery.



Donates 50,000 RMB to Guangdong Foundation for Poverty Alleviation.


Donates 1 million RMB for student aids in Guangdong.

Makes enthusiastic contributions to the public welfare by building bridges and roads.



Actively supports the educational development of Huiyu Middle School. 


Mobilize all employees donating to earthquake-stricken people in Yushu.


Calles on all employees to participate in the Olympic torch relay activities to support the Olympic Games with actions.


Promptly raises funds for earthquake-stricken people in Wenchuan, Sichuan.